Market Development Program for Turkey and Chicken

Promotional funds for chicken and turkey farmers

The program will help increase domestic demand and consumption of Canadian turkey and chicken products through industry-led promotional activities that differentiate Canadian products and producers, and leverage Canada’s reputation for high quality and safe food.

1. Ensure your organization is a national not-for-profit industry organization in the turkey or chicken sector 2. Register your organization with Agriculture and Agri-Food Canada if not already registered 3. Develop a comprehensive multi-year strategy (up to 5 years) outlining marketing plans, including advertising, public trust-building activities, market research, and product development 4. Prepare the application package, including the multi-year strategy, budgets, and supporting documents 5. Submit the completed application package to Agriculture and Agri-Food Canada via email or mail before applicable deadlines